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ads retargeting

Is ads retargeting necessary for your business?

Is ads retargeting necessary for your business? Getting into the business platform isn’t as easy as you might think. In simple terms, a lot needs to be considered and upgraded, while allowing your own business environment to rise and shine. In other words, attempting to think about advertising over and over again can make you […]

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ad optimization

How does ad optimization help you save money?

Advertising is one of the best ways to get in touch with quality and potential customers to understand the brand better. In other words, under the broad umbrella of digital marketing, ads play a huge role in determining the situation of investment too. Thus, if you are low on budget and need specific client targets, […]

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best advertising platforms

The best advertising platforms and should you be using them

In this era of 21st century where most of the people spend their time on their smartphones, engaging in online promotions or digital marketing can prove to be very fruitful. Instead, this is one great opportunity for the companies to market their products, develop the consumer’s trust and uplift their brand’s reputation. But, in such […]

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content marketing plan

Why you should create a content marketing plan and stick to it

The phrase “content is king” is undoubtedly true. Earlier, content marketing used to be a way of expressing one’s thoughts and opinions that could set him apart from his competitors. But now, for every modern brand, content marketing has become an ultimate necessity. Content writing is considered to be the heart and life of every […]

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Digital Marketing Strategy during COVID-19

Digital Marketing Strategy during COVID 19

With the current situation that has been prevailing in today’s world, companies and businesses are most reliant on digital marketing.  With the lockdowns prevailing in more than 100 countries of the world, the businesses have been shut down completely. The large MNCs and other companies have lost millions due to cancelled events and shows. The […]

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conversion optimization

How is conversion optimization necessary for your website?

You’ve heard about the friend-zone, the sister-zone, even the bro-zone. Now, get ready for the visitor-zone! If you’re wondering what that is, let me elaborate with the help of an example. Let’s say you own a Vocal Training business. People click onto the link for your website every day. Here’s what they’re thinking as they […]

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